Fee Download The Facebook Effect: The Inside Story of the Company That Is Connecting the World, by David Kirkpatrick
Are you really a fan of this The Facebook Effect: The Inside Story Of The Company That Is Connecting The World, By David Kirkpatrick If that's so, why do not you take this publication currently? Be the very first individual that like and lead this publication The Facebook Effect: The Inside Story Of The Company That Is Connecting The World, By David Kirkpatrick, so you can obtain the reason and messages from this publication. Never mind to be confused where to get it. As the various other, we discuss the connect to see and download the soft documents ebook The Facebook Effect: The Inside Story Of The Company That Is Connecting The World, By David Kirkpatrick So, you may not carry the published book The Facebook Effect: The Inside Story Of The Company That Is Connecting The World, By David Kirkpatrick almost everywhere.
The Facebook Effect: The Inside Story of the Company That Is Connecting the World, by David Kirkpatrick
Fee Download The Facebook Effect: The Inside Story of the Company That Is Connecting the World, by David Kirkpatrick
Utilize the advanced technology that human creates this day to discover guide The Facebook Effect: The Inside Story Of The Company That Is Connecting The World, By David Kirkpatrick conveniently. However initially, we will ask you, just how much do you like to review a book The Facebook Effect: The Inside Story Of The Company That Is Connecting The World, By David Kirkpatrick Does it consistently until finish? Wherefore does that book read? Well, if you really love reading, attempt to review the The Facebook Effect: The Inside Story Of The Company That Is Connecting The World, By David Kirkpatrick as one of your reading collection. If you only checked out guide based upon need at the time and also unfinished, you should try to like reading The Facebook Effect: The Inside Story Of The Company That Is Connecting The World, By David Kirkpatrick initially.
Poses now this The Facebook Effect: The Inside Story Of The Company That Is Connecting The World, By David Kirkpatrick as one of your book collection! However, it is not in your bookcase collections. Why? This is the book The Facebook Effect: The Inside Story Of The Company That Is Connecting The World, By David Kirkpatrick that is supplied in soft file. You could download and install the soft documents of this incredible book The Facebook Effect: The Inside Story Of The Company That Is Connecting The World, By David Kirkpatrick currently and in the link supplied. Yeah, different with the other people which try to find book The Facebook Effect: The Inside Story Of The Company That Is Connecting The World, By David Kirkpatrick outside, you could get simpler to pose this book. When some people still stroll into the establishment and also look guide The Facebook Effect: The Inside Story Of The Company That Is Connecting The World, By David Kirkpatrick, you are below just stay on your seat as well as get guide The Facebook Effect: The Inside Story Of The Company That Is Connecting The World, By David Kirkpatrick.
While the other people in the shop, they are not sure to discover this The Facebook Effect: The Inside Story Of The Company That Is Connecting The World, By David Kirkpatrick straight. It could need more times to go store by establishment. This is why we suppose you this site. We will certainly offer the very best method and referral to get guide The Facebook Effect: The Inside Story Of The Company That Is Connecting The World, By David Kirkpatrick Even this is soft data book, it will certainly be convenience to lug The Facebook Effect: The Inside Story Of The Company That Is Connecting The World, By David Kirkpatrick any place or save in the house. The difference is that you might not require relocate guide The Facebook Effect: The Inside Story Of The Company That Is Connecting The World, By David Kirkpatrick area to place. You may need only duplicate to the other devices.
Now, reading this incredible The Facebook Effect: The Inside Story Of The Company That Is Connecting The World, By David Kirkpatrick will certainly be easier unless you get download the soft documents here. Simply here! By clicking the connect to download The Facebook Effect: The Inside Story Of The Company That Is Connecting The World, By David Kirkpatrick, you can start to obtain guide for your personal. Be the very first proprietor of this soft documents book The Facebook Effect: The Inside Story Of The Company That Is Connecting The World, By David Kirkpatrick Make difference for the others as well as get the initial to advance for The Facebook Effect: The Inside Story Of The Company That Is Connecting The World, By David Kirkpatrick Here and now!
The inside story of Facebook, told with the full, exclusive cooperation of founder Mark Zuckerberg and the company's other leaders.
In little more than half a decade, Facebook has gone from a dorm-room novelty to a company with 500 million users. It is one of the fastest growing companies in history, an essential part of the social life not only of teenagers but hundreds of millions of adults worldwide. As Facebook spreads around the globe, it creates surprising effects—even becoming instrumental in political protests from Colombia to Iran.
Veteran technology reporter David Kirkpatrick had the full cooperation of Facebook’s key executives in researching this fascinating history of the company and its impact on our lives. Kirkpatrick tells us how Facebook was created, why it has flourished, and where it is going next. He chronicles its successes and missteps, and gives readers the most complete assessment anywhere of founder and CEO Mark Zuckerberg, the central figure in the company’s remarkable ascent. This is the Facebook story that can be found nowhere else.
How did a nineteen-year-old Harvard student create a company that has transformed the Internet and how did he grow it to its current enormous size? Kirkpatrick shows how Zuckerberg steadfastly refused to compromise his vision, insistently focusing on growth over profits and preaching that Facebook must dominate (his word) communication on the Internet. In the process, he and a small group of key executives have created a company that has changed social life in the United States and elsewhere, a company that has become a ubiquitous presence in marketing, altering politics, business, and even our sense of our own identity. This is the Facebook Effect.
- Sales Rank: #331470 in Books
- Published on: 2010-06-08
- Released on: 2010-06-08
- Original language: English
- Number of items: 1
- Dimensions: 9.25" h x 1.30" w x 6.12" l, 1.30 pounds
- Binding: Hardcover
- 384 pages
From Publishers Weekly
There's never been a Web site like Facebook: more than 350 million people have accounts, and if the growth rate continues, by 2013 every Internet user worldwide will have his or her own page. And no one's had more access to the inner workings of the phenomenon than Kirkpatrick, a senior tech writer at Fortune magazine. Written with the full cooperation of founder Mark Zuckerberg, the book follows the company from its genesis in a Harvard dorm room through its successes over Friendster and MySpace, the expansion of the user base, and Zuckerberg's refusal to sell. The author is at his best discussing the social implications of the site, from the changing notions of privacy to why and how people use Facebook—increasingly it's to come together around a common interest or cause (the eponymous Facebook Effect). Though significantly more informative, thoughtful, and credible than Ben Mezrich's The Accidental Billionaires, it may be hamstrung by its late entry; the furor over Facebook has more or less subsided, and potential readers are more likely to be using the site than to be reading about its origins. (June)
Copyright � Reed Business Information, a division of Reed Elsevier Inc. All rights reserved.
From Booklist
*Starred Review* The greatest measure of the appeal of a business narrative is its story-ability, that is, the ways in which the tale of a corporation’s ups and downs grabs its readers. Such is the case with Fortune magazine journalist Kirkpatrick’s look at Facebook and its growth. The reason? In part because its co-founder now CEO Mark Zuckerberg allowed almost unprecedented access to the author––not one but several times. The results seems to mirror Zuckerberg’s insistence on an “open and transparent” dialogue with itself and with its customers. Starting from a 2003 Harvard campus Web site created to keep track of schoolmates, Facebook has grown in less than a decade to nearly a half billion users and multimillions in revenues, a growth trajectory credited to its C-suite’s unwavering vision and its continual innovations––including News Feed, multiple applications, and self-service advertising. Talented people, too, add to the explosion that is Facebook; Kirkpatrick’s pages are populated with names like Steve Ballmer, Lawrence Summers, Larry Brin, and lesser-known others who’ve contributed to this social networking phenomenon. Kirkpatrick also keeps his superlatives in check, weaving stories about Zuckerberg and his cadre while clearly showing the warts as well. An intriguing, almost participatory, read. --Barbara Jacobs
Review
"This is a fantastic book, filled with great reporting and colorful narrative. The human drama of Mark Zuckerberg and his colleagues gives an exciting glimpse of how to launch a game-changing startup."
--Walter Isaacson, author of Einstein: His Life and Universe
“Kirkpatrick’s amazing reporting details what happens when a hacker culture turns into a multi-billion-dollar firm. Mark Zuckerberg sought to maintain that hacker energy, and it ’s fascinating to read what resulted.”
--Chris Anderson, editor of Wired and author of The Long Tail
“A thoughtful, even-handed analysis of the Web site’s impact. . . . The Facebook Effect leaves you with a deep understanding of Facebook, its philosophies and, most startlingly, its power.”
--David Pogue, The New York Times Book Review
“The Facebook Effect is actually two books in one. One part is the exhaustively reported story of Facebook’s founding and meteoric rise to near ubiquity; the other is a thoughtful analysis of its impact."
--Ethan Gilsdorf, The Boston Globe
“Engrossing. . . . A detailed and scrupulously fair history of [Facebook].”
--Rich Jaroslovsky, Bloomberg Businessweek
“Kirkpatrick gives the reader a detailed understanding of how the company grew from a 2004 Harvard dorm-room project into the world’s second-most-visited site after Google."
--Michiko Kakutani, The New York Times
“A fascinating book.”
--Dan Fletcher, Time
“Kirkpatrick’s telling of the early days of Facebook is exciting. . . . His reporting skills are impressive.”
--Rachel Metz, Associated Press
“Fast-paced. . . . makes for gripping reading.”
--G. Pascal Zachary, The San Francisco Chronicle
“Kirkpatrick tells a gripping tale of how the company was created and came to such dominance. As someone who followed the story almost from day one, I was still enlightened, entertained and sometimes dumbfounded by the rich detail and juicy goings-on.”
—Don Tapscott, The Globe and Mail (Toronto)
“Kirkpatrick does the best job yet of making sense of Facebook’s founder, 26-year-old Mark Zuckerberg. . . . Is Zuckerberg a genius? A flake? A bit of both? The book explains how his many facets fit together.”
—George Anders, Forbes
Most helpful customer reviews
2 of 2 people found the following review helpful.
Inside View Shows The Forming Of Facebook
By William P Ross
The Facebook Effect provides an insider's view of what Facebook was like in the early days. One of the most interesting aspects of the story is how uncertain the success of the company was. At many points it seemed like the company bordered on the line of crisis, but Zuckerberg and his team were able to adapt and handle the challenges.
The book is engaging as it tells the story. One of the more interesting stories was when one of the original owners of Facebook decided to not pay the bill for the Facebook servers. Tensions around this event ran high and the company was fortunate to survive this event unscathed.
It seems this is the only novel which was granted behinds the scenes access to the actual story and provides some insight to Zuckerberg's thought process.
I found the parts about the impact of Facebook on society to be less impressive as many of the insights seemed like common sense to me. It would have been nice to see more analysis of the role Facebook plays in society. Although it appears the goal of the book was to focus on the Facebook story.
1 of 1 people found the following review helpful.
Detailed history, without enough emphasis on "effect"
By Megan B
"The Facebook Effect" by David Kirkpatrick divulges an immense amount of information of all aspects of Facebook, including its birth, growth, struggles, and visions. The author aims to present an unbiased story of how Mark Zuckerberg's company has been completely changing the world since its very beginning.
He begins his story by explaining the current use of Facebook and its vast usage among countries for political and cultural events and issues, using an extremely radical story of FARC in Columbia. He goes on to explain (in entirely too detailed of description) exactly how Facebook emerged, struggled, grew, and triumphed. Most of the history I had recalled from "The Social Network," so it seemed like it took too large of a portion of the book. He quotes many numbers and employees that readers are really not so interested in, and soon forgot after the page was turned.
He goes on to talk about the future of Facebook and how the company is evolving as a whole for far too small a portion of the book. In my opinion, for this book being about Facebook's effect, it spends far too little time actually talking about how it is currently changing our world and also how it is expected to continue to change our future. Instead, he dwells for slightly too long on details and amusing anecdotes of Zuckerberg's peculiar behavior.
For most of the book, the author is arguing for his readers to realize the greatness within Mark Zuckerberg and all he has done for us with Facebook. It deemphasizes some of the big squabbles and lawsuits he has encountered from his early behavior. It appeared as if he was being slightly biased toward Mark's view of everything versus the views of his employees, friends, foes. It almost seemed as if the author did not fully try to get an unbiased opinion as he aims for. For example, his comment about the Winklevoss twins' lawsuit nonchalantly says "I guess we will never know." The author should know and take time to get their side of the story, or else I will just have to assume "The Social Network" was the most accurate.
However, Kirkpatrick does an excellent job of portraying the "real life Mark." He was a CEO before he was a legal drinker and therefore bound to make mistakes. Older, more experienced companies were slightly perplexed by Mark's actions and that affected the way they handled this young CEO. One confused senior executive quotes "Either this guy is being very strategic... or he's just got his sandbox and he's playing in it." The way the author depicted Mark and his "tee-shirt, shorts, and Adidas flip-flops" really gave you the picture of the adolescent, yet focused atmosphere he lives in. He was also awkward, introverted and stubborn and that was reiterated over and over within these pages.
The ideas proposed for the future of Facebook, however, I found extremely intriguing. While some did seem quite far-fetched like that "Facebook "credits" (virtual currency)...[could] begin operating as a truly global economy", and some caused the wheels of potential to turn inside my brain. He brought up many different points that made me worry slightly about my privacy on Facebook in the future, but also about the amazing possibilities that may be possible due to social networking. One amazing (and frightening) example Kirkpatrick proposes is of "our GPS having the ability to recognize a name and connect to your Facebook profile and find your house." Crazy right? It will probably one day be possible, but am I then going to put my address on my profile for the world to find my house? Probably not.
The author makes a great case for why Facebook was so successful: Zuckerberg dedicated his time to his users happiness over monetary value. He states over and over again how it was about the users' experience and wanted to avoid ads, and that he didn't care about monetization. I think his dedication to this philosophy was one of the biggest reasons it lead to huge success. Even to this day, the advertising is limited to the bottom-right side, and embedded in the News Feed by companies we follow. However, it is ironic how Kirkpatrick comments on how Zuckerberg wanted to remain in control, and that he would only possibly start to lose that control if Facebook went public, and only a year or so later the company had gone public.
Though I have some critical views on "The Facebook Effect," overall it was an extremely interesting book that opened my eyes to the realities of Facebook and all that had happened even before I joined the site in 2007. It gave too many numbers, costs, and names to remember, but the overall point and message was clear and caused me to change my overall view of Facebook. It has thoroughly earned my respect even more so than it had. Facebook has fought hard to become the company it is today and it is definitely due to the way Zuckerberg handled his business, even if his colleagues did not all agree. I will most definitely be looking out for future evolutions of Facebook, and how users, like myself, react to them. There are likely to be more significant political and social effects as Facebook spreads even larger globally. We should all be looking out for Facebook and its proposed eventual world domination.
4 of 4 people found the following review helpful.
Not what I expected
By anonymous
This book reads like a celebration of the "genius" of Mark Zuckerberg. What I was looking for was a balanced analysis of "the Facebook effect" as in how Facebook and other social media have changed the way people interact and how society views issues like privacy. Instead, this book is a history of Facebook that paints an extremely charitable picture of Zuckerberg and glosses over serious issues such as privacy in short single sentences sprinkled sparingly across the chapters.
While I appreciate the writing style, I would not recommend this book to anyone with a critical mind.
See all 149 customer reviews...
The Facebook Effect: The Inside Story of the Company That Is Connecting the World, by David Kirkpatrick PDF
The Facebook Effect: The Inside Story of the Company That Is Connecting the World, by David Kirkpatrick EPub
The Facebook Effect: The Inside Story of the Company That Is Connecting the World, by David Kirkpatrick Doc
The Facebook Effect: The Inside Story of the Company That Is Connecting the World, by David Kirkpatrick iBooks
The Facebook Effect: The Inside Story of the Company That Is Connecting the World, by David Kirkpatrick rtf
The Facebook Effect: The Inside Story of the Company That Is Connecting the World, by David Kirkpatrick Mobipocket
The Facebook Effect: The Inside Story of the Company That Is Connecting the World, by David Kirkpatrick Kindle
The Facebook Effect: The Inside Story of the Company That Is Connecting the World, by David Kirkpatrick PDF
The Facebook Effect: The Inside Story of the Company That Is Connecting the World, by David Kirkpatrick PDF
The Facebook Effect: The Inside Story of the Company That Is Connecting the World, by David Kirkpatrick PDF
The Facebook Effect: The Inside Story of the Company That Is Connecting the World, by David Kirkpatrick PDF
